Sharpei Marketing was started by Steen Öhman in 2009 and specializes in online marketing, especially to optimize the effect of the cross-media marketing, by strengthening the company’s position online.
Background
My background is both research and marketing, with experience from the financial sector, the news media and the transport industry. Within marketing, we have worked with all media groups and campaigns of a considerable size for the Danish market. For further info check my Linkedin profile.
Engagement and relevance is key
The medias are becoming increasingly segmented, and users less patient. Its therefor cruisal to target the right segment, to be relevant and above all engaging, when meeting customers online.
motivation
We work with online marketing because we think it’s challenging and exciting, with many opportunities to optimize in some ever-changing medias.